Our History

1. Opening/ Why  — mission-driven opening line. No language yet.

2. Founding Story  founder, year, original mission, in Bob's voice. (Fact on file: started 2011.)

3. Growth/ Leadership key inflection points (e.g., PI partnership, Nicki stepping into President). No language yet.

5. Today - forwardforward-looking statement pairing years-in-business with current mission. No language yet.